LOGO WORK
“CannaBronx is a bold, multi-strategy vehicle that was founded to ensure that the communities most impacted by the war on drugs are at the forefront of realizing equity and truly benefit from this once-in-a-lifetime opportunity to shape New York’s cannabis industry from the ground up.”
Visually pairing the Bronx’s geographical border (map) with a cannabis leaf implies the hope of a new industry and market benefitting an entire borough of impacted communities. Stacking the bold text emphasizes the wordplay of the organization’s merged name, “cannabis” and “bronx”.
“The Bronxwide Plan is a socio-political platform that supports economic democracy, racial justice, community wealth-building, and self-determination for the Bronx.”
A Bronx county/borough map and text pairing that subversively mimics the New York State logo to emphasize localized Bronx-wide power and solidarity.
“Building Bronx Power is a slogan printed onto t-shirts and tote bags for The Bronxwide Coalition”
A Bronx border and calligraphy font slogan inspired by graffiti--an original form of communication, power, and coalition-building among Bronx community youth and artists.
"Uptown Vinyl Supreme is a Bronx-based DJ collective and community organization paying homage to the analog roots of music, party, and dance culture."
A minimalist, square and half circle, icon representing the image of a record being pulled from its sleeve by a DJ. "UVS" is the acronym of the collective and also the symbolic cover art of the logo's record sleeve. 
“Vinyl to the People is a slogan created for Uptown Vinyl Supreme that is inspired by The Black Panthers phrase All Power to the People”
The slogan's reference is meant to emphasize the uplifting, community-centered, and revolutionary potency of vinyl music sharing. The bubble font is a visual homage to the countercultural hippy movement of the '60s and '70s. The combination evokes the connections between musical and physical liberation.
“Rats Only is a skateboarding initiative whose name derives from a combination of the term "skate rats" and the early California surf culture slogan of locals only”
The logo is in a minimal pairing of bold text and a rectangle outline that mimics building trash and recycle bin stickers that would read "glass only" etc. It is a triple, maybe even quadruple, entendre reference to the origin of skateboarding, territorial awareness, and the inherent intelligence of disregarded sub-culture.